FOUNDER &
MANAGING PARTNER
ALCHEMIST BRAND
CONSULTING
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Working across creative, account planning, account management, general management and brand consulting, has acquired hands-on branding experience of close to 3 decades |
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Last position before founding Alchemist in September 2001 was Chief Operating Officer, Mudra (DDB affiliate), following senior positions at Lintas/Lowe & Clarion/Bates |
 Castrol, Cheil, Cremica, Comviva, CyberMedia, Dabur, The Economist, Frito-Lay, Gillette, Godfrey-Phillips, Hindustan Unilever, Hewlett-Packard, Hindustan Motors, ICICI, Intel, Lava Mobiles, LML, MasterCard, McDowell, Ministry of Tourism, Modi Enterprises, National Geographic, Nestle, Nokia, Oracle, Prolec GE, RPG, Samsung, Siemens and others. |
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Twice featured in Advertising Age - for innovative brand and launch strategies for Kama Sutra (condom brand) & Essar Cellphone (now Vodafone) |
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Frequent contributor of branding/marketing/ advertising related articles & comments in media |
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Visiting faculty and guest lecturer at IIM (Lucknow), also occasionally at ISB (Hyderabad), MDI (Gurgaon), MICA (Ahmedabad) & Symbiosis (Pune) |
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Principal corporate branding resource for MDPs at IIM Lucknow. |
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Trainer & Speaker |
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creative skills enhancement workshops in India & abroad across various industries & companies. |
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Loves a good read, quirky places, mountains, and rock & roll. |
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Nitish Verghese 